Social Media Marketing
Social Media Marketing is the heart and soul of your brand. If your website is the engine of your brand, social media is the gasoline. While SEO and PPC get relevant users in Tanzania to your site, social media tells your story. After all, what is a great business without a story? People want to know who you are, and social media marketing answers that question.
Let us develop profiles that fit your unique business.
What are the benefits of Social Media Marketing?
Social media marketing can accomplish a multitude of goals:
- Drive website traffic and sales through ads
- Build your following through ads
- Give your brand life through posting
- Interact with your fans through comments and messages
Each facet of social media requires a different strategy, just like PPC and SEO. We tailor our strategy to your goals.
FINDING IT HARD TO KEEP ON-TOP OF YOUR SOCIAL MEDIA ACTIVITIES? WE CAN HELP!
We were early adopters of social media and have run social media training both online and in person and worked with a wide variety of clients to develop their social media strategies, establish them on social media, create content + schedule social media content on behalf of clients, and run social media advertising campaigns.
All of our social media work is combined with regular consulting and reporting for the best results.
SOCIAL MEDIA
What’s new with your business? How do you interact with your local community? What does your brand stand for? Social media answers all these questions. You aren’t able to tell your entire story through your website, which is where social media steps in. Customers care about who you are. Give your brand life by creating a unique and authentic voice.
Social media marketing includes:
- Sponsored Ads
- Audience Building (likes, followers etc.)
- Content Posting
- Social Listening (reviews, comments etc.)
TARGETED SOCIAL ADVERTISING
More than any other advertising platform, social media advertising helps maximize your brand’s visibility and user engagement.
As a social media advertising agency, we use social media data to track basic user information and how they move across the Internet on platforms including Facebook, Twitter, Instagram, Snapchat, LinkedIn and YouTube.
By combining our social ad expertise with your customer familiarity, we will:
- Target your ideal audience
- Create and design compelling ad copy
- Define the most profitable advertising goals
- Locate your ideal customer
- Communicate the benefits of engaging with your ad or company
- Create landing pages that turn ad traffic into lucrative leads
- Track advertising results so that you will know when the ad campaign is working and when it needs adjusting
ATTRACT, ENGAGE AND EXPAND YOUR TARGET MARKET.
Social media brand management is critical to customer perception and conversion. Customers connect with brands on social media because they want to hear about sales and specials and buy products.
Unfortunately, many companies routinely miss customer engagement opportunities on social media due to lack of time or a designated, experienced team. Let our social media team craft a custom social media brand strategy that combines social media management and social media advertising.
Our social media brand management team will track and report several key performance indicators. This data shows how your social media:
- Helps your brand establish positive identity
- Effectively communicates with your followers and customers
- Strengthens customer loyalty to your brand
CLIENT’S TESTIMONIALS
GCM Marketing website design team far exceeded my expectations on every front, and I have very high expectations. The end product is a beautiful website that embodies who we are as company.
Jona Malisa
Sales Manager
GCM Marketing is a great company to work with as they are always responsive and willing to do what it takes to get the job done right and in a timely manner. They are very reliable and intelligent.
Sabore Musa
General Manager - Africraft Ltd